RAISE YOUR PRICES

WITHOUT THE PANIC

THE MASTERCLASS TO HELP YOU

  • Charge more

  • Never flinch at your price again

  • Position with confidence

A NEW FREE MASTERCLASS FOR EQUINE PRO'S

Thursday 23rd October | 12.30pm UK time | LIVE on Zoom

Learn how to confidently charge more....

....without overdelivering, backpedaling, or talking yourself out of it.

I used to flinch every time I said my price.

Two years ago, I was stuck in a cycle most equine business owners know too well:


✔ Overdelivering to feel “worth it”
✔ Adding bonuses to soften the blow
✔ Second-guessing myself every time I quoted a new price

I kept trying to charge more… but the belief wasn’t there.
So I panicked. Discounted. Backpedaled.
And stayed stuck in a business model that drained me.

Everything changed when I realised:
It wasn’t my pricing strategy holding me back — it was 3 things!

Once I locked in them in... clients started saying yes without blinking. I raised my rates and held them.
My income stabilised — and my confidence did too.

Now I’m sharing that exact 3-part framework inside this masterclass — so you can stop flinching, stop firefighting, and walk into Q4 like a CEO.

Seats are limited for this intimate live session — reserve yours now.

Frequently Asked Questions

What if I can’t attend live? Will there be a recording?

Yes — a replay will be available for a limited time. But trust me, you’ll want to be there live if you can. That’s where the real magic (and coaching energy) happens.

What if I’m worried my clients can’t afford more?

That’s exactly why this training exists. We’ll shift the focus away from what you think others can pay — and onto positioning the value of your work, so you can't afford to charge less and the right-fit clients say yes without drama.

What if I’m already charging more than others in my area?

That’s a great place to start. This masterclass will help you strengthen how you communicate your value, so your pricing no longer feels like something you have to explain or defend.

Imagine the next time someone asks about your rates…

You don’t speed up.
You don’t brush or rush past it.
You don’t feel the need to justify a single penny.

You feel grounded. Clear. Certain.

That’s what this masterclass was built for.

And inside, I’ll share the exact framework that helps equine business owners hold higher prices — with ease.

SAVE YOUR SEAT ⬇️

I promise — this hour will be one of the most grounding, perspective-shifting experiences you’ve had all year.


You’ll leave feeling clear, confident, and proud of the prices you hold.

This isn’t just information — it’s your invitation to stop shrinking, start leading, and finally feel at home in your pricing.

Copyright Jenni Bush - The Equine Business Mentor 2025